enVu to Showcase Immersive Experience Technology at EXHIBITORLIVE 2018
DAYTON, OH—February 26, 2018—enVu, part of the STRATACACHE family of digital media/marketing technology companies, will demonstrate passive, active and immersive engagement using augmented reality, gesture, mobile, wearable and touch interactivity at the EXHIBITORLIVE conference this week. During the event, which features the latest in trade show and corporate event marketing, enVu will use their booth space to showcase flexibility, personalization and data collection of experience technology, highlighted by a daily transition of the overall booth theme. EXHIBITORLIVE is being held in Las Vegas, NV, February 25 – March 1.
Highlighted solutions in enVu’s booth 950 include:
Thought Bubbles: This solution, featured in the New Product Showcase, utilizes motion tracking and augmented reality to create informative or entertaining thought bubbles which are displayed over visitors’ head on the display screen.
AR Immersive Experience: This guest experience seamlessly integrates augmented reality and enVu’s booth structure without the use of 3D glasses.
Step Challenge: This interactive solution encourages gamification of a healthy, active environment and creates a fun user experience through digital engagement. Using phone and wearable technology data, the Step Challenge encourages attendees to explore the trade show floor and demonstrates how gamification can be used to extend reach beyond a booth space.
Additional booth experiences – BLAST, Social Appliance and SNAP – feature interactive solutions for audience engagement, using gestural technology and high octane graphics.
Jimmy Abraham, enVu’s Chief Operating Officer, will present the session “There is no “I” in engagement, discussing an array of tools that disrupt typical trade show attendee behavior and revealing how to keep the conversation relevant to attendee needs and priorities.
For more information and to register for the Step Challenge visit enVu.com/el2018.
STRATACACHE provides scalable customer experiences, empowering retailers to learn deeply about their customers’ shopping preferences and behaviors, allowing for personalized shopper interaction. Our solutions deliver consumer activation at the point-of-decision, generating new sales opportunities and enhanced retail profitability. With 2 million+ software activations globally, we power the biggest digital networks for the world’s largest brands. Across the STRATACACHE family of complementary digital media/ad tech solution companies, we have the technology, expertise and track record to bring retail innovation that delivers results. Learn more about the STRATACACHE family at www.stratacache.com, on Twitter @STRATACACHE or on Facebook.
enVu, a STRATACACHE company, is a full service digital interactive media production company based in Dayton, Ohio with offices in Chicago, Clearwater, Los Angeles and Montreal. enVu transforms events, retail and brick and mortar spaces with captivating, shareable, digital interactive brand experiences. By seamlessly integrating brand storytelling with gestural, touch and mobile interactivity, enVu provides brands with immersive experiences to target, engage and influence consumer behavior. enVu brings expertise to each stage of an interactive-media activation, from creative concept and design, through installation, launch and post launch support and reporting.